Expressions Emporium Inc's online mall features
unique boutique stores.
Let's take a look this month at three of our
fragrance shops:
Bloom Simply Good Boutique, Love & Toast
Scent Shop and Lollia Parfumerie.
All three shops sell
scented products created by nationally known
designer Margot Elena.
Fragrance Notes
Perfume or
Parfum is described in a musical metaphor as having three sets of notes,
making the harmonious scent accord. The notes unfold over time,
with the immediate impression of the top note leading to the deeper middle
notes, and the base notes gradually appearing as the final stage. These notes
are created carefully with knowledge of the evaporation process of the perfume.
Top
notes: The scents that are
perceived immediately on application of a perfume. Top notes consist of small,
light molecules that evaporate quickly. They form a person's initial impression
of a perfume and thus are very important in the selling of a perfume. Also
called the head notes.
Middle
notes: The scent of a perfume
that emerges just prior to when the top notes dissipate. The middle note
compounds form the "heart" or main body of a perfume and act to mask
the often unpleasant initial impression of base notes, which become more
pleasant with time. They are also called the heart notes.
Base
notes: The scent of a perfume
that appears close to the departure of the middle notes. The base and middle
notes together are the main theme of a perfume. Base notes bring depth and
solidity to a perfume. Compounds of this class of scents are typically rich and
"deep" and are usually not perceived until 30 minutes after
application.
The scents in the top and middle notes are influenced by the base
notes, as well the scents of the base notes will be altered by the type of
fragrance materials used as middle notes. Manufacturers of perfumes usually
publish perfume notes and typically they present it as fragrance pyramid or wheel, with
the components listed in imaginative and abstract terms.
Fragrance Notes Pyramid or Wheel consist of Floral Notes, Oriental Notes, Fresh Notes and Woody Notes.
Eau de Parfum vs. Eau de
Toilette
Know the difference
between an eau de parfum and eau de toilette. The eau de toilette is lighter
and has less staying power which makes it ideal for warmer climates or the
summer time. Eau de toilettes allow you to easily distinguish their notes.
It’s almost as if they’re telling a story.
The eau de parfums which
are slightly more concentrated will consequently last longer. Definitely a
little more expensive but always worth the price because of their staying
power. They can be worn year-round but just beware of warm climates
because heat has the ability to intensify a fragrance and you don't want to
have your fragrance overpower you.
The creator of these bathing luxuries in our boutique fragrance stores is
multi-faceted Designer Margot Elena known for her beautifully creative
packaging and concept development.
Margot’s signature creations …
first there was Bloom - her first nationally
distributed brand ...
then came Archive - a minimalist luxury bath
line …
and now, her newest two lines:
Love & Toast - youthful natural scents, designed
with the eco-conscious woman in mind ...
and LoLLIA - classic, sophisticated scents,
created of boudoir accoutrements telling a story
of modern romantic luxury.
Designer Margot Elena's creations contain a
unique blend of fragrance notes which make her signature fragrances some of the most
sought after.
Margot's newest two Lollia fragrances ~ At Last
and Wander ~ were just introduced in January 2013.
All four signature luxury bathing product lines
are available immediately for you to enjoy at www.expressionsemporiuminc.com
Treating yourself or someone special to lovely fragranced products are affordable indulgences that reduce stress, lift your spirits and fit in perfectly with overall wellness objectives.
